Audi History

The History of the 4 Rings

What do you do when you REALLY like your car?  When it becomes more than just transportation from point A to point B?   Find out more about it!

Once I started learning more about the Audi company, I started accumulating collectible items that relate to the company, such as postage stamps & philatelic materials (such as postal stationery, first day covers, postmarks, postage meter strips, etc) and other ephemera (ie: "paper" collectible) items that relate to Audi (and the various companies that currently or in the past related to it).

Audi has quite a fascinating history behind it, involving many different companies over the years, and it was a challenge to find items that could illustrate the story through philatelic and other collectible items.  But, I am constantly finding new materials, such as postal cards from China & Hungary, a stock certificate from Argentina and others !


Want to see my current Audi?  --> Click here


A partial history of Audi is as follows:

1885 - 'Wanderer' is founded:     

1899 - 'Horch' is founded:

(August Horch - founder of the Horch Automobile company; his name means "hark" or "listen" in German; the Latin equivalent of which is Audi!)

(Horch automobiles were luxury vehicles in the 1930's)

1907 - 'DKW' is founded:


1909 - 'Audi' is founded:

(Audi had front-wheel drive vehicles in the 1920's & 1930's, as the "Front" models above show)

1912-1914:  Audi wins Alpine races in Austria:

"Winner of the Team Prize of the International Austrian Alpine Race 1913.  Highest commendation"


1932 - 'Auto Union AG' is formed (from Wanderer, DKW, Horch & Audi):


(Auto Union's "Silver Arrow" race car shown here with the Mercedes counterpart on a 1939 stamp commemorating the Nürburgring car races)

1958 - 'Daimler/Benz' acquires 87.8% of 'Auto Union'

1966 - 'Volkswagen' acquires 100% of 'Auto Union'

1969 - 'NSU' (founded in 1873) joins 'Auto Union':

(NSU's Felix Wankel was the inventor of the rotary engine)

1984 - Audi is 'Manufacturers World Champion' with its revolutionary "Quattro" vehicles:

1985 - 'Audi/NSU' renamed to 'Audi AG'

1990 - The 7 Millionth Audi is produced

1998 - 'Audi' acquires Lamborghini:

2006 - June 18 - Audi  re-writes automobile racing history by winning the "24 Hours of LeMans" race with a diesel-powered R10 race car:

(actual 2006 LeMans entry ticket, an Audi R10 race car is featured in the center of the design)

2011 - June 12 - Audi  wins its' 10th LeMans race in the new R18 diesel-power race car:

A much more comprehensive history and hundreds more illustrations are available on the CD-ROM, to order, please click on the "buy the CD" link above or click here:  CD-ROM Ordering





This site is in no way affiliated or endorsed by Audi AG or its subsidiaries.  "A1", "A2", "A3", "A4", "A5", "A6,", "A7" "A8", "S4", "S5", "S6", "RS6", "R8", "Q5", "Q7" and other model designations are trademarks of Audi AG.  "Audi," "quattro", the four rings logo and Audi emblems are ® registered trademarks of Audi AG.   Other names are the trademarks of their respective owners.

All collectible items illustrated on this website are the property of the website owner (unless mentioned otherwise).

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